Cara Caulkins Communications is a boutique public relations, events and marketing communications company located in Austin, Texas. Our extensive background in consumer lifestyle public relations and communications for brands and businesses, as well as our industry relationships and experience, allows us to position our clients as industry leaders. Our wide variety of expertise in travel, food, beauty, fashion and wellness allows us to support clients ranging from large national lifestyle brands to local small businesses.

Meet The Team

Cara Caulkins, Founder: Cara has 15 years of public relations experience with expertise in strategic planning and execution of communications programs for an array of lifestyle consumer brands and businesses. Cara began her public relations career in Chicago and New York at award-winning public relations agencies working on national consumer brands in the food, beauty and lifestyle space. After living in Manhattan, she decided to take some time to explore a freelance career and satisfy a personal desire to travel and explore other countries and cultures around the world. During this time, she traveled to more than 15 countries and lived abroad in South America, engaging with people and products on a global scale. Following this life-changing experience, Cara relocated to Austin, TX. In Fall 2016, Austin Way Magazine, named Cara on "The List" -a who's who of prominent Austin-based community leaders, business executives, athletes and celebrities. Austin Business Journal has recognized Cara as a nominee for Profiles in Power, Central Texas Women of Influence 4 years in a row from 2019-2022. In 2021, Cara received the Austin Under 40 Award for Journalism, Marketing & PR. She continues to add her expertise to industry panels and speaking events with brands like General Assembly, Bumble, Planoly, PRSSA, SXSW and more.  CCC merges her personal passions with her professional interests in supporting great brands that encourage others to look, feel and live the best version of themselves.

Jenna Scherz, Account Supervisor: Jenna is a graduate from The University of Texas at Austin with a bachelor’s degree in public relations, along with a Business Foundations Certificate from the McCombs School of Business. A Georgia peach, born and raised in Atlanta with a big personality and the ability to talk to a wall by age three, Jenna knew she needed to work in a social environment. Jenna began utilizing her creativity and love for writing, working in Atlanta, one of the hottest food cities in the country, as a PR intern for Phase 3 Marketing & Communications in 2016, as well as a PR & Marketing intern at 101 Concepts Restaurant Group in 2017. In January 2018, Jenna's adventure at Cara Caulkins Communications began, and, today she is thrilled to lead the team in all day-to-day account activity.